By Susan Sweeney CA
An expanding quantity of real property purchasers and are making the internet their first vacation spot, so getting extra of them to forestall at an agency’s or person agent’s web site can suggest hundreds of thousands of bucks in commissions. The confirmed e mail, linking, and web advertising ideas supplied increases preliminary customer site visitors to any actual property web site and continue dealers and returning repeatedly. furthermore, genuine property brokers and workplace managers can use the templates, checklists, and kinds incorporated to make their site a massive and potent promoting software.
Read or Download 101 Ways to Promote Your Real Estate Web Site: Filled with Proven Internet Marketing Tips, Tools, and Techniques to Draw Real Estate Buyers and Sellers to Your Site (101 Ways series) PDF
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Extra resources for 101 Ways to Promote Your Real Estate Web Site: Filled with Proven Internet Marketing Tips, Tools, and Techniques to Draw Real Estate Buyers and Sellers to Your Site (101 Ways series)
Keep text brief. Almost 80 percent of Web users merely scan online text as opposed to actually reading it. Make your key points quickly and succinctly, and use lots of bulleted lists, headers, and horizontal rules to create visual breaks in the content. This helps keep visitors interested enough to read the information on your site. If they are faced with huge blocks of text, most visitors are overwhelmed by the quantity of the information and either are too intimidated to read your message or do not want to spend the amount of time it will take to read your message.
The keyword assigned to a particular page should be used appropriately in the page title, the text throughout the page, the meta-tags for keyword and description, the headers, the Alt tags, and the comments tags. There is a Planning Your Web Site 15 real science to this, so be sure to choose your Internet marketer carefully. You’ll learn more about designing your site to be search engine friendly in Chapter 2. The Internet marketer should also ensure that you have used the appropriate repeat traffic generators (see Chapter 3), appropriate permission marketing techniques (see Chapter 4), and appropriate viral marketing techniques (see Chapter 5).
It gives you the chance to review the layout and make changes before development begins. A Web site storyboard can be thought of much like a hierarchical organizational chart in a business. In a typical business structure, the executives sit on top, followed by their subordinates, and so on. Think of your Web site storyboard like this: You begin with your main page or home page at the top. Under the main page you have your central navigation bar. Each of the navigation options should be available on each page, regardless of where the user is on your site.
101 Ways to Promote Your Real Estate Web Site: Filled with Proven Internet Marketing Tips, Tools, and Techniques to Draw Real Estate Buyers and Sellers to Your Site (101 Ways series) by Susan Sweeney CA